E-BROKERAGE – A Discussion on Best Practices

Since the inception of Realcomm in 1999, Automation and IT Innovation in the Brokerage sector has been a recurring and important theme. Because of their integral role in the Real Estate transaction, Brokerage firms have often led the marketplace in their use of automation and next-generation technologies. Technology has permeated every type of transaction, including leasing, acquisitions, dispositions, consulting and advisory services. Although Real Estate transactions have traditionally been a paper-intensive process, many Brokerage firms believe that technology is critical to the continuity & evolution of the Brokerage professional within our industry. This track will be designed and guided by some of the most highly regarded Information Technology Executives in the Brokerage industry. Topics for discussion may include: Next-Generation Marketing systems Use of technology in Corporate Services CRM solutions Use of technology in Market Research Data Exchange & Listing Systems Back-Office Automation Broker Adoption and Training Strategies

Track Program:

Date:	Time:	Session Title:
6/10/2008	10:30AM	Integrating CRM Into Brokerage Applications
6/10/2008	12:00PM	Research – The Relationship Between In House and Market Sources
6/10/2008	2:00PM	Developing an IT Budget for a Brokerage Company – What Does it Look Like?
6/10/2008	3:45PM	Advanced Marketing Systems – Using Technology to Leverage Impact
(For Detailed Session Information Click on a Session Title)
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